Content marketing strategy for your products

Send UX audit request

UX Consultancy Guide for Clients
No items found.
UX Consultancy Guide for Clients
No items found.

Content marketing will provide you with an analysis of your customers and how to communicate with them to separate yourself from your competition.


Main benefits

If you are a product manager, founder, or designer, you probably asked yourself these questions:

  • Who is our audience exactly? 
  • What keeps our customers motivated to browse our store? 
  • What topics should we cover the most for our customers? 
  • What are our competitors doing in terms of content? 
  • How do we segment at what stage are our customers?  

Those are basic questions, but they are very hard to know without a customer-oriented approach and extensive research.

Without conducting a usability test, you and your team are risking releasing new designs without defining the main problems and actions your customers are facing. In that case, you will direct your online store toward results governed by assumptions and the team's most influential person. 

To avoid such an outcome, you will need real data to test your and your boss's assumptions. Until then, all you can rely upon is head-start over your competition until they catch up.

We can help by providing you and your team with independent data through extensive research. From that data, you will be able to make decisions based on research and facts.


Benefits:

  • Creating a content persona to target your audience better 
  • Find out how does each segment influence our audience and  
  • Creating push notification experience to work in sync with delivery and pick-ups 
  • Having customer journey flow that goes through multiple platforms and services to create a unified experience


Should you consider creating a content strategy for your product?

Do you have many visits to your shop? Do a lot of customers open your content, but do not proceed with the purchase? If yes, then your current content is probably attracting the wrong customers. 

Every business is focusing on numbers of visitors that come to their store, but the truth is, what is the use if those visitors are not even remotely from your target audience? Having fewer visits, but "hand-picked" ones are much more valuable to you and your store than anything else. Those customers will have higher conversion rates, and they will have a higher revenue per visitor rate.

With content strategy, you can sooner see where your target audience is shifting and what new trends they have started to follow. They will be more likely to give you feedback and establish a trust relationship between them and your brand. That can be an opportunity for your product to overcome your competitors. 


What exactly will you get with content marketing strategy?

The content marketing strategy will provide you with a report that will be about 30 pages. We will present it in easy to understand and way and implementing solutions practical. The report will provide the following:

  • content persona 
  • content customer journey mapping 
  • review of current content 
  • strategy on aligning fitting content to a specific funnel stage

We can further discuss details on our first call together.

You will also get a one-hour video conference (or in-person if you are in NYC) where we go over the audit findings to start a conversation with your team that lasts long after our engagement ends.


How much does the content strategy cost?

The pricing starts at $5,500 and depends on the complexity and number of platforms (e.g., desktop, mobile, tablet). 


How long does the content strategy take?

If it is only one specific group of customers, it takes two weeks. If your customers have a wide range or multiple audience targets, it can take four weeks. 


Why we are the right agency to create your content strategy?

Now, as every first-time client, you might be wondering the following: 

  • this will not fit into our product schedule 
  • the service product that I will receive will not be actionable 
  • we are not sure when we will collect the service product 
  • not sure about the quality 
  • how will the communication be

Rest assured that we understand you and that the product will be ready on agreed time, actionable, high-quality, and bespoke communication. We have 11 years of working experience with various sized companies through different stages. 

We developed our skillset with you in mind. Our communication and deliverables are designed and presented so you can start implementing it immediately. There is no need to overburden your team with massive data documents.

We also provide free educational resources for our audience. That way, we make sure we give back to the community. Through community, we also get direct feedback from people within the industry what ongoing problems are occurring. 

CLONEABLE PRICE GRID

Hire an agile mobile and web design team on demand

Compare
Plans

Small business

$800.00
per week

Contact Us

M‍(20% off)

$1,500.00

Contact Us

Corporation

$2,800.00

Contact Us
ACCOUNTS

Hours

40 design hours per week

80 design hours per week

160 design hours per week

Quaterly price$$

$3,000.00

Business, Technology, Creative, Blog, News

Access to all 10+ categories

Communication

1 User

3 Users

Unlimited

DESIGN INTERACTIONS

Lottie Animation00

3 months

3 months

3 months

Design Interactions

3 months

Web & mobile

Web, mobile, and third-party sources

DESIGN INTERACTIONS

Clones11

-

Categories

-

User Limit

-

Lottie Animation

-

Design Interactions

-

-

CMS Access

-

-

Data Export

-

-

DESIGN INTERACTIONS

Clones222

-

Categories

-

3 months

6 months

User Limit

-

20% Return

50% Return

Data Export

-

CMS Access

ACCOUNTS

Price

$5,000.00

Categories

Business, Technology

User Limit

1 User

DESIGN INTERACTIONS

Lottie Animation

3 months

Design Interactions

3 months

DESIGN INTERACTIONS

Clones

Categories

-

ACCOUNTS

Clones

Up to 20 clones per month

Categories

Business, Technology

User Limit

1 User

DESIGN INTERACTIONS

Lottie Animation

3 months

Design Interactions

3 months

DESIGN INTERACTIONS

Clones

Categories

-

ACCOUNTS

Clones

Up to 20 clones per month

Categories

Business, Technology

User Limit

1 User

DESIGN INTERACTIONS

Lottie Animation

3 months

Design Interactions

3 months

DESIGN INTERACTIONS

Clones

Categories

-

UX Consultancy Guide for Clients
No items found.
UX Consultancy Guide for Clients
No items found.
UX Consultancy Guide for Clients
No items found.
UX Consultancy Guide for Clients
No items found.
No items found.