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Optimizing checkout can analyze your customer's problems, needs, and obstacles during their interaction with your checkout and increase conversion rates or revenue per visitor.
If you are an online store product manager, founder, or designer, you probably asked yourself these questions:
• Why are customers dropping at checkout?
• What thought process they had until they have reached checkout?
• What makes them change their mind?
• What would increase their interest in the checkout?
• Did something caused them to lose trust?
• Could they find all information they were looking for?
• Did something or someone interrupt them?
Those are basic questions, but they are very hard to know without a customer-oriented approach and extensive research.
Without conducting a usability test, you and your team are risking releasing new designs without defining the main problems and actions your customers are facing. In that case, you will direct your online store toward results governed by assumptions and the team's most influential person.
To avoid such an outcome, you will need real data to test your and your boss's assumptions. Until then, all you can rely upon is head-start over your competition until they catch up.
We can help by providing you and your team with independent data through extensive research. From that data, you will be able to make decisions based on research and facts.
How many conversions is your store making? Is that utilizing the full potential of your leads? Checkout is the most common part of the customer journey, where users drop out of the purchase.
Without adjusting your checkout process, you might be missing on significant cash flow daily. Solving the checkout issue will not only influence your conversions but your team as well.
Product owners will be able to have more time to react to shifts in trends to provide possible solutions.
Product managers will have more resources and more time to predict and prepare for oncoming changes.
Product teams will have more time for providing solutions and development; therefore, they can test and make sure the updated version of the checkout process is without new issues.
The checkout process optimization report will be about 30 pages. We will make reports easier to understand and implement solutions practical and easy for you and your team. The report will provide the following:
• current checkout research
• best practices recommendations - wireframe design recommendations - UI design recommendations
We can further discuss details on our first call together.
You will also get a one-hour video conference (or in-person if you are in NYC) where we go over the audit findings to start a conversation with your team that lasts long after our engagement ends.
The pricing starts at $5,500 and depends on the complexity and number of platforms (e.g., desktop, mobile, tablet).
The checkout process optimization and implementation strategy of omnichannel features take three weeks.
Now, as every first-time client, you might be wondering the following:
• this will not fit into our product schedule
• the service product that I will receive will not be actionable
• we are not sure when we will collect the service product
• not sure about the quality
• how will the communication be
Rest assured that we understand you and that the product will be ready on agreed time, actionable, high-quality, and bespoke communication. We have 11 years of working experience with various sized companies through different stages.
We developed our skillset with you in mind. Our communication and deliverables are designed and presented so you can start implementing it immediately. There is no need to overburden your team with massive data documents.
We also provide free educational resources for our audience. That way, we make sure we give back to the community. Through community, we also get direct feedback from people within the industry what ongoing problems are occurring.
40 design hours per week
80 design hours per week
160 design hours per week
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