8 best eCommerce UX agencies in London 2019



Mario Stipetic

What is the eCommerce UX design?

User experience design (UX) is the process of creating and enhancing products in order to increase user satisfaction. It is done by improving the design, usability, and functioning of the product. This requires a multi-discipline approach because of the variety of tasks.

Every day more and more customers are buying products online. That, of course, leads to more vendors selling their products online. These are often goods but can also be a wide range of business activities (e.g. e-banking). New technologies put new demands and tasks in front of the vendors. Relying just on the old business methods and organization is not enough. In order to get the best results, they should implement:

  • Clear design
  • Efficient dealing with the visual elements
  • Branding
  • Clear display of information
  • Security of information
  • Simplicity in dealing with customers and with colleagues
  • Contact information
  • Feedback support

These elements, if they are well implemented, will benefit the business of any company. It is important that they are, if the budget allows it, done by experts. Sometimes small improvements in the key issues can be hugely beneficial. Good solutions can be similar but it also important for a company to have a certain level of originality. As Jack Ma, Executive Chairman of Alibaba Group once said: “You should learn from your competitor, but never copy. Copy and you die.”

How we made the choice?

The internet is full of various agency listings but mostly they are oriented on only one point like feedback or only how the end design looks or they are paid listings that don't concern about overall product quality and offer agencies that create a terrible design. This is, of course, our take with multiple. Please be sure to check them out in details and then you can make your mind which design agency will you choose for your digital product.

We chose the agencies according to many factors. Some of them include:

  • Quality of final design
  • Quality of eCmmerce UX design
  • Advanced services offer
  • UX experience
  • References
  • Knowledge background

Diligent Commerce


Top clients - Wrangler, Lee, House Of Hackney, Amanda Wakeley, Eastpak, Lock & Co

Employees - 10 - 49

Fees - $150 - $199 / hr


Diligent Commerce is a specialist eCommerce agency based in London founded in 2011. They design engaging, high-converting digital journeys which connect their clients with their audience and bring fashion, luxury, and lifestyle brands to life online. They won numerous awards including the Webby Award.

Webpage Tagline: "We create ecommerce experiences that bring brands to life online."


  • Ecommerce strategy
  • Ecommerce development
  • Design
  • Design
  • UX
  • Support
  • Maintenance
  • Integration

Example works


SuperSuper agency


Employees - 2 - 9

Fees - $50 - $99 / hr


As you probably already noticed, that's our agency on the list.✌️ In this article, we wanted to mention all other best London agencies that we think deliver the same quality level. SuperSuper is a UX design agency based in London, UK and Zagreb, Croatia with representatives in New York, San Francisco, Denver, Seattle Amsterdam, and Copenhagen founded in 2013. They deliver high-quality digital design for international clients.

Webpage Tagline: "We are a UX design agency based in London and Zagreb that helped our clients to generate over £200 million."


  • User experience design (UX)
  • Conversion rate optimization (CRO)
  • User interface design (UI)
  • Ecommerce design
  • SaaS design
  • Innovative products design

Example works




Matter Of Form


Top clients - Swarovski, CNBC, Unicef, World Economic Forum, Teva, Maybourne Hotel Group

Employees - 50 - 249

Fees - $300+ / hr


MatterOf Form is a brand experience design agency based in London founded in 2010. They specialized in brand, digital products, and services, commerce and content. Some of their clients are top companies in their field. They won many awards including Awwwards.

Webpage Tagline: "We work with the world’s most valued organisations to deliver category-leading brand strategy, experience design and digital transformation."


  • Brand planning
  • Ecommerce
  • UX design
  • Deploying responsive CMS driven sites
  • Content strategy
  • Copywriting
  • Photography
  • Moving image
  • Interactive campaigns
  • Advertising
  • Data analytics
  • A-B testing
  • KPI reviews
  • Success measurement
  • SEO & PPC management
  • Audits

Example works


Sweden Unlimited


Top clients - Chanel, Coty, Kate Spade, W Hotels Worldwide, Ann Taylor, Moda Operandi.

Employees - 50 - 249


Sweden Unlimited is a creative design agency with offices in London and New York founded in 1999. Their objective is to incorporate holistic thinking into their final products. Some of their clients are the best fashion companies in the world.

Webpage Tagline: "We make thoughtful, stylish and usable digital and brand solutions that are tied to specific business goals for our clients."


  • Visual design
  • Content management
  • Ecommerce design
  • Wireframing
  • Prototyping
  • UX design
  • Brand strategy
  • Animation
  • User testing

Example works


The Barn Agency


Top clients - Jonathan Saunders, Floral Street, Dice Kayek, House Of Holland, Murdock London, Mallet & Co

Employees - 2 - 9

Fees - $150 - $199 / hr


The Barn is a creative agency based in London and Montreal founded in 2010. They combine clear strategies with original thinking to provide great eCommerce solutions for Luxury, Fashion, Beauty and lifestyle businesses. Their clients are among the best luxury fashion companies in the world.

Webpage Tagline: "The Barn is a ecommerce agency that creates intelligent and compelling experiences for brands to share with their customers."


  • User-centered design
  • Account & project management
  • Multi-channel commerce
  • Strategic planning
  • Search engine optimization
  • Social media management
  • Advertising out outreach

Example works


We Make Websites


Top clients - Hasbro, PepsiCo, HarperCollins Publishers, Penguin Books, The Economist, Nicce

Employees - 10 - 49

Fees - $150 - $199 / hr


We Make Websites is a web design agency based in London and New York founded in 2009. They deliver best-practice, brand-enhancing e-commerce websites with an emphasis on working with Shopify Plus. Some of their clients are top companies in their field.

Webpage Tagline: "We deliver best-practice, brand-enhancing e-commerce websites that will change your business."


  • Brand-enhancing design exploration
  • Creative direction
  • Mobile first responsive design
  • Concept and wireframes
  • Omnichannel style guides
  • UX design
  • Customer experience
  • Project management
  • Extensive competitor analysis
  • Localization and language deployment
  • Email custom integrations
  • Custom API and app integrations

Example works


Spring Studios


Top clients - Vogue, Calvin Klein, Lee, Bulgari, Audi, Nike

Employees - 201 - 500

Fees - $ - $ / hr


Spring Studios is a creative design agency based in London, New York, and Milan founded in 1997. They use an integrated approach to elevate brands and drive aspiration for consumers globally. Their clients are among the best fashion companies in the world.

Webpage Tagline: "Spring is an innovative 360 agency creating communications for fashion, beauty, lifestyle and luxury brands.."


  • UX design
  • Production
  • Analytics
  • Brand activation
  • Web design
  • Interactive engagement
  • Social campaigns
  • Mobile experiences
  • Brand films
  • Digital activations
  • Experiential & event design
  • 360 campaign creation
  • Toolkit creation
  • Logo design
  • Typeface creation

Example works




Top clients - McIntosh, Joseph, Studio Indigo, Amarte, Comodo, Unilever-Knorr

Employees - 10 - 49

Fees - $100 - $149 / hr


Appnova is a full-service brand design agency based in London, New York and Rome founded in 2006. They create tailored solutions for businesses from start-ups to multi-nationals. Some of their clients are top companies in their field.

Webpage Tagline: "An integrated creative digital agency enabling your brand to engage in meaningful conversation with your audience."


  • Ecommerce website development
  • User-centered design
  • User testing
  • Digital marketing
  • SEO & content optimisation
  • Creative design
  • Brand design
  • Digital road mapping
  • Mobile app design & UX
  • Mobile app development

Example works



What key points should I consider when hiring an eCommerce UX design agency?

Choosing a strategic partner is never easy. We compiled a list of key points that you as a client should consider:


How much does eCommerce UX design cost?

Every eCommerce UX agency price is different from the other. Various clients have various requirements who want a unique design every time. Companies charge accordingly, either they have a fixed rate or hourly charge. Hourly rate is usually between $40 - $200 USD depending on the agency.

The usual cost range of medium-sized mobile app project is around 10,000-30,000 USD for mockup/UI quality design that includes interaction prototype.

User research and user testing are priced separately.

What is the process of eCommerce UX design?

There are a few basic steps for the majority of the eCommerce UX designing from agencies.

The first step usually involves a discussion of the project and project research. This also includes user research etc. Once the scope, primary structure, and personas are identified, the designers start working on the ultimate goal; information architecture wireframes, prototype, etc.

Then, the prototype is presented for initial feedback and testing.

After this, the agency starts working on the interface design such as brand colors, typefaces and other design features that are relevant to the brand.

Once ready, the project is then composed into a much higher level of finish. This project is then moved onto the user testing and then ultimately to the development team.

What are the most popular UX prototyping tools?

There are a few favorite interactive prototyping tools for designers. They include Figma, Adobe XD, Sketch, InVision, Flinto, Marvel, etc.

Where can I find and hire an eCommerce UX design agency?

Finding an eCommerce UX design agency is not easy that's why we compiled this list.

For dedicated (not specialized in eCommerce) UX design There are several design blog posts that compiled a list of the best agencies, here are some of them:



Our agency is also offering eCommerce UX design service so please contact us by using the "Schedule a free 20-minute consultation" link below..

What will be the most important 2020 fashion eCommerce trend based on your professional experience?

Note: we will publish selected answers and get back to you by email
Thank you! Your submission has been received!
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What will be the most important 2020 fashion eCommerce trend based on your professional experience?

Note: we will publish selected answers and get back to you by email
Thank you! Your submission has been received!
We will notify you by email when we will publish the results.
Oops! Something went wrong while submitting the form.

Download free Figma product page design template

The file is in .fig format and it is free to download
Download template

Schedule a free 20-minute eCommerce UX design consultation

We will be glad to e-meet to know more about your project.
Schedule Consultation

Download the UX design Request for proposal (RFP) template for free here

The file is in .doc format and it is free to download
Download RFP template

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